BRAND MANIFESTO

Twisted Heart Studios Manifesto

We come from the cold.
From concrete streets, cracked dreams, and late nights that birthed our vision.

Edmonton has always had heart.
But for too long, that heart had no designer to wear it.

We are Twisted Heart Studios.
A brand born from pain, passion, and the hunger to elevate.

Our pieces are stitched with story.
Raw. Refined. Real.

We don’t follow fashion.
We set the tone. We walk loud. We design louder.

This is more than streetwear.
It’s a canvas for the culture.
A flag for those who grind harder and dream bigger.

We are Edmonton.
Urban. Elevated. Unapologetic.

Wear it proud.
Wear it loud.
Wear the twist.

 PRESS RELEASE

Twisted Heart Studios Launches to Redefine Edmonton's Urban Fashion Scene

Edmonton, AB – The local fashion world is about to change—dramatically. Meet Twisted Heart Studios, the urban designer brand breaking the mold and answering a call that’s been echoing through the streets of Edmonton for years: the need for a classy, authentic, and elevated urban style that’s homegrown.

For too long, Edmonton has lacked a local designer with a fresh, fearless voice. Twisted Heart Studios is here to fill that void—merging street culture, artistry, and high-end design into a bold new fashion movement. Every piece is a reflection of grit, grace, and the twisted realities of life—crafted with intention, made to represent.

“Twisted Heart isn’t just a brand, it’s a rebellion against the ordinary. We’re building a culture, not just selling clothes,” says the founder.

This isn’t fast fashion. It’s streetwear with soul. Locally made, globally inspired.

The brand invites the community to get involved—follow, wear, and represent Edmonton’s rise in the global fashion scene.

Join the movement: twistedheartstudios.com | @twistedheartstudios